Appelations of Origin and Brooklyn-style Pizza

Andrew Raff
November 22, 2006

Brooklyn Law School professors Tony Sebok and Sam Murumba, Findlaw: Should the Law Regulate Whether and When Corporations Use Locality-Based Food Designations Such as "Brooklyn Style Pizza"?: "In the case of Domino's 'Brooklyn Style Pizza,' we think that the lesson is particularly clear: Local flavor or authenticity should not be manufactured along with a homogenized, national product. Even if consumers are not fooled--they know, in the end, they are just getting a Domino's pizza--Brooklyn and the dignity of its local culture have been cheapened as a result."

Slice NY tried Domino's Brooklyn Style Pizza so we don't have to. As did The Brooklyn Paper (with a direct comparison to Front Street Pizza in Dumbo) and The New York Times (compared to Totonno’s in Coney Island.)

(via Concurring Opinions)

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