Analysts Predict Legal Expenses Will Increase

MediaPost: Jupiter Asks eMarketer To Cease And Desist, Suit May Define 'Fair Use' On The Internet

Jupitermedia Tuesday said it sent cease and desist letters to online news and data aggregator eMarketer, ordering the company to discontinue using research from Jupitermedia in eMarketer reports sold in France and the UK. The two companies are already embroiled in a similar lawsuit in the United States and some observers believe the outcome could help determine what constitutes "fair use" of data that is publicly available on the Internet.

Jupitermedia filed legal action against eMarketer in the U.S. District Court for the Southern District of New York on May 13, alleging copyright and trademark infringement. Jupitermeda requests that eMarketer cease its acts and pay any monetary damages, which will be determined at the end of the trial.